MAGAZINE  №3 (98) June 2020

AUTHORS BORISOVSKAYA M.A.

CATEGORY  Analysis in logistics and SCM Distribution logistics Retail companies’ corporate logistics Supply chain management

ABSTRACT

The article analyses the following current trends in the retail development: changing consumer behavioral models, evolution of strategies and policies of chain retail companies in the field of pricing and promotion, conflict-forming factors of interaction with suppliers and category management, the dynamics of basic elements of the goods costs, the role of digital technologies and the impact of COVID 2019 on retail organization. The current problems of logistics and marketing in retail chain companies in their relationship and interdependence were additionally identified and systemized. A list of indicators, methods of calculation and tools for their analysis and interpretation were developed basing on the determined trends and the study of scientific and business literature, reviews and research, classic works in logistics and marketing, the results of the conducted survey of managers in Russian Federal retail chains and FMCG companies. These indicators are recommended for the preparation of management decisions in marketing and logistics planning at cross-functional and cross-organizational levels.

 Electronic version

 Keywords: retail supply chain management FMCG marketing logistics performance indicators decision making planning logistics strategy policy

MAGAZINE  №1 (96) February 2020

AUTHORS BAZHINA D.B., LUKINSKIY V.S., NIKOLAEVSKIY N.N.

CATEGORY Simulation modelling

ABSTRACT

The article covers issues of supply chain modeling being an important step in the decision-making process. Logistics and supply chain management consider movement and transition of material flow as well as financial, information and other flows associated with it. The characteristics of a flow must be measured considering the dynamics of the flow movement. This determines the importance of simulation modeling in decision-making support system as the approach involves the implementation of modeling system algorithm functioning in a virtual time environment.

The literature analysis, on the one hand, allowed to conclude that the traditional approach to functioning process characteristics determination involving consistent problem solving on the level of supply chain element, is limited or not reflecting the specifics of real processes where the parameters variability in time is possible. On the other hand, there is lack of specific recommendations on building models based on principles of system dynamics as a simulation modeling tool which allows to consider process characteristics variability. This determines the aim of the research a part of which presents supply chain simulation model illustrating the possibilities of the approach. The results of the work can be used both in practice for industrial enterprises and for future research.

 Electronic version

 Keywords: simulation modeling simulation simulation model system dynamics supply chain modeling modelling decision support system decision making